Our role as the National Football Museum is to the harness the creative power of football to improve the wellbeing of our visitors and communities. This is our Football Creates Strategy.
As a registered charity (no: 1050792), the vital funds raised by our admission charge, venue hire, shop, cafe and donations support our work, benefiting over 316,000 people a year.
In 23/24:
- We welcomed 316,000 visitors to the museum, and hosted 7 new special exhibitions
- We delivered 3,893 facilitated school visits, 3,866 family gallery engagements and 1,018 community outreach engagements
- 28% of local visitors were from the most deprived areas of Manchester and 51% of visitors said their experience made the more or much more likely to visit a museum in the future
- 467 new objects from the Football Heritage Collection were made accessible and we facilitated 249 research and collections enquiries, with 81 site visits to our Resource Centre in Preston
- The charity supports 210 FTE jobs, generates £16.4m GVA and contributes £1.8m in social and cultural value
You can read more about our work and the difference we make to the wellbeing of our visitors in our Football Creates Impact Report.
Source: ekosgen National Football Museum Impact Assessment 2023/24. (November 2024).
FTE: Full Time Equivalent
GVA: Gross Value Added
The atmosphere was wonderful, friendly, and conducive to creativity. Although I usually observed other artists at work, I rarely attempted to create something with my own hands. I found the process to be quite meditative and later decided that I would continue to create with my own hands from time to time. I would love to attend similar workshops in the future, and, of course, I would be delighted to see as many young people as possible exploring and developing their talents.
Without a doubt, the NFM staff were incredibly approachable and supportive. The degree of support given to me allowed me to feel confident and ready to complete the tasks given to me independently.
This was the highlight of my holiday museum visits in Manchester, and I went to 10, total. I am not a football fan or even a sports fan. I visited here because I wanted to understand what all the fuss and bother was about. Success! I get it! What a marvellous experience – thank you so much for this brilliant museum.